Lead, Community Growth Marketing Manager

The Lead, Community Growth Marketing Manager leads community strategy, member experience, and integrated marketing across GitLab’s community portfolio including the Software Engineering Leadership Forum. This role defines how our communities grow and deliver value, building experiences that foster meaningful connections, sustained participation, and long-term engagement. This is an opportunity to build community as a growth practice, turning community relationships into impact supporting GitLab’s growth flywheel.

What you'll do

• Shape SELF's strategy and growth plans, building strategies that attract the right audiences and strengthen engagement and advocacy.
• Lead the programming and audience experience for SELF events and chapters. Define the purpose, format, agenda, speakers, and follow-up, partnering with program operations and event teams on logistics and delivery.
• Design the full member experience, including automated journeys and cross-functional workflows with Lifecycle Marketing, Marketing Operations, and program teams. Connect invitations, onboarding, event follow-up, ongoing engagement, and reporting so SELF and other programs scale without losing personalization.
• Build SELF's annual programming and marketing calendar. Coordinate experiences with GitLab's broader campaigns, launches, field activities, and marketing priorities.